Velocify LoanEngage 24.2 Major Release: Feature Enhancements

1. Log into Velocify as an administrator.

2. Point to the Menu tab, point to Lead Management, and then click Lead Distribution.

   

3. Click the Edit link corresponding to the Distribution Program you want to update.

4. Click the User Filters: Who receives leads? tab.

   

5. Scroll to the bottom of the page to the Use State Licensing as filters panel. Note that the Enable inherit state license option is No by default.

   

   1. Click the Yes option.

   2. From the Select lead state field used in filter dropdown, select the best applicable state field across leads. For the purpose of this exercise, select State.

      

   3. Click the Apply Filter button.

      

6. You will be redirected to the Program Details tab.

7. Click the User Filters: Who receives leads? tab.

   

8. Note that all the state license information for each agent is automatically updated in magenta.

   

9. Click groups to expand and view the users in the group - note that users in the group have been updated with license information in magenta.

   

10. For users in groups, you can click the Ignore State License link to overlook the state license for that user/state filters will not be inherited. The user will receive leads as long as all other filters are met.

    

1. If you no longer want to apply state license feature, go back to the Use State Licensing as filters panel, click No for the Enable inherit state license option, and click the Apply Filter button.

   

2. In the configuration window, click OK.

   

1. Log in as a Velocify administrator.

2. Point to the Menu tab, point to Preferences, and then click Client Settings.

   

3. Click the SMS Settings tab.

4. Scroll down to the Privacy and Security panel, select the Enable SMS Content Filtering checkbox, and then click the Apply button.

   

When this is configured, and Velocify users include forbidden keywords in their SMS, an error message displays warning you to reword your content.

This feature is supported for new SMS templates or when you attempt to edit existing SMS templates.

Any use cases that violate Twilio's Acceptable Use Policy or Messaging Policy are also not allowed on Twilio's platform, regardless of number/sender type or destination country.

1. Log into Velocify as an administrator.

2. Point to the Menu tab, point to Preferences, and then click Telephony Compliance.

3. Click each button in the order they are displayed on the page (starting with CustomerProfile), complete the form, click the Submit button, and move to the next option (for example, Shaken/Stir.

   

4. Click the A2P Messaging button and complete the Register new A2P Brand form.

   Tips

   - Unless you send more than 6000 messages a day, choose Low Volume Standard

   - If you are not a Public company, leave Stock Exchange and Stock Ticker blank

   - If you are Public, you must include the Stock Ticker Symbol (e.g. ICE) and the Stock Exchange your company trades on (e.g. NYSE or NASDAQ)

   

5. Complete the Create new A2P Campaign form.

   Tips:

   Campaign Description

   You should focus on follow ups and not marketing messages. Examples:

   • If you are a Lender, you should use this (replace ABC Mortgage with your own company name):

     ABC Mortgage is a first party lender. They are not using third parties. The direct lending attribute IS present. Text messaging is used for following up with consumers who have consented to receive text messages pertaining to their interest in first party loans offered by ABC Mortgage.

   • If you are in Education, suggested content:

     ABC College is an Education provider and they send text messages to keep students up to date and with follow ups.

   • For Insurance, follow this example:

     ABC Insurance is an insurance provider. Their website is www.abcinsurance.com. Consumers visit their website and opt in to receive text messages to get information regarding insurance products they offer, for example life insurance. Messages are sent only to consumers who opt in. These are follow up messages.

   • Precious Metals Dealers:

     ABC Gold provides free consultations around gold investments for retirement and wealth security. End users who sign up to receive information from them and consent to SMS will receive messages following up from ABC Gold.

   Available A2P Campaign Use Cases

   We recommend you write “Follow Ups”. This covers 95% of use cases we typically see from our clients. You should be using Text Messages for follow-ups and not for marketing.

   Sample Message

   You must provide two sample messages.

   • The sample message should read like a *real* message and not use field tags.

   • You should include the name of the agent / user / LO, the name of the lead, and the name of your company.

   • It must end with opt out information, e.g., Text STOP to quit.

   • Remember to focus on follow up messages, not marketing.

   Examples:

   • Hi Bob, this is John from ABC Gold. I just tried calling you to follow up on your interest in precious metals. Is now a good time to talk? Txt STOP to quit.

   • Hi John, it's Mary. Thank you for applying for a mortgage loan with ABC Mortgage. I will be your loan officer and will be in touch with you soon to discuss next steps. Text STOP to opt-out.

   • Hi Adam, this is Fred Smith from ABC College. I just called you regarding your inquiry into our business program. I'm sorry that I missed you. If you have a few minutes to talk please feel free to text me back or call me at 312-555-1212. Have a great day! Txt STOP to quit.

   • Hey John, it's Bob from ABC Insurance. We received your request for a Life insurance quote. Would you like me to call or text you the quote? Txt STOP to quit.

   • John, it's Mary from ABC Mortgage. We have received your documents and they are now in processing. Please text me if you have any questions. Txt STOP 2 quit.

   Is Direct Lending

   If you are a lender, you MUST select this checkbox.

   How do end-users consent to receive messages

   This is one of the most important answers on the form. TCPA requires you to get first party direct written consent to send text messages to a consumer. Consent cannot be transferred or sold or purchased. You must provide a URL for where your leads provide consent. You must describe the workflow whereby they give their phone number. Your web form should have a checkbox that is *unchecked* by default, and is accompanied by a call to action. Below is an example form. We strongly recommend you include a screenshot of your opt in page here. You can use Google Drive to share a public link to the screenshot.

   Examples:

   • End user visits https://abcmortgage.com/get-started-now/ and proceeds through a flow to apply for a loan. In the flow, they input their phone number in a webform, then check a box consenting to be contacted via SMS by ABC Mortgage. See screenshot: https://drive.google.com/file/d/dlkjfdlfkjLKJDJLK_dskldjs2/view

   • End users opt-in by visiting www.abccollege.edu and adding their phone number. They then select a checkbox agreeing to receive text messages from ABC College. [NOTE: in this example the web form is right on the landing so it is very easy to see it on the website when you follow the URL given, so no screenshot is needed.]

   Assuming you receive consent from a web form, see sample web form below:

   Web Form Example

   NAME: ___________________________________________________

   EMAIL: ___________________________________________________

   ADDRESS: _________________________________________________

   PHONE: ___________________________________________________

   [ ] I agree to receive SMS Text Messages and calls at the above phone number from (write your company name here) for follow up purposes for _**____ products.

   Message and data rates may apply. Message frequency varies. Text HELP for help. Text STOP to cancel. See Privacy Policy and Terms and Conditions.

   (Update these LINKS to point to your own Privacy Policy and Terms & Conditions)*

   

   Privacy Policy and Terms:

   • The key part of the privacy policy pertaining to SMS is to say that you will not sell, transfer or share Mobile Phone Numbers or SMS Consent with any affiliates or third parties.

   • The SMS terms and conditions should include, at minimum, what the consumer gets (types of messages) by enrolling, how to opt out, how to get help.

   **Write in the type of products you provide. E.g., Banking, Insurance, Education, Gold, etc.

   Opt-In: Additional Information

   Velocify provides the ability to send and receive SMS messagesYou are responsible for adding Leads to your Velocify instance, and ensuring those leads have provided prior written first party consent before you contact them. This is the legal requirement according to TCPA and governed by the FCC.

   To register for A2P (application-to-person) SMS, you need to describe your opt in process.

   All the following conditions need to be satisfied:

   • PRIOR - given to you before you communicate

   • WRITTEN - can be on paper or a webform

   • FIRST PARTY - it must state clearly who will be communicating (i.e. consent cannot be purchased or transferred from a third party)

   • The final part of this compact is the obligation to store a record of the consent for each phone number you will be sending SMS to.

   • Webform or piece of paper needs to state a call to action

   Since the requirement is for written consent, it is not sufficient to text a consumer and ask them to reply YES to opt in. This type of text can be used for the "double opt in" - i.e., after they provided written consent, you can ask them to text yes to confirm they opt in. But the initial opt in must be prior and written and cannot be a text message.

   For more information, see

   • TCPA Consent Requirements

   • SMS Best Practices

   • Additional information provided by Twilio: SMS Compliance and A2P 10DLC in the US

   Opt-Out Message, Opt-In Message, Help Message

   These are all optional and we recommend leaving them blank.

   

6. Click the Submit button when done.

   

7. Click the View/Edit button corresponding to your A2P Messaging entry to view the details.

   

8. For Approved Status, the A2P Messaging page displays Status: Approved.

   

9. For Rejected Status, the rejection reason is displayed at the top of the page. You can update the information based on the reason for rejection, and resubmit your application.

   

10. Once you have submitted and your application is pending approval, Status displayed is Submitted.

    

11. Once approved, the status updates to Approved - in the Telephony Compliance, and A2P Messaging settings pages.